Email Marketing

Our email platform originated from XL Education's acquisition and integration of Spire Vision, LLC. We identify a strategy with you, create targeted permission-based email messages and deliver results for educational institutions, publishers and list owners.

• Subscriber opt-in and tailored "Subject" and "From" lines that help messages reach in-boxes
• Our database of over 100-million names allows us to execute any size campaign with specific targeting for geographic area, behavioral characteristics, degrees, programs or certifications
• In‐house creative that can be quickly and easily customized and modified

Targeted Cost-per-Click (CPC) Campaigns

We combine the targeting power of keyword search advertising with the proactive reach of email marketing into campaigns we call EmailSearchAds™. We deliver your text-based ads – similar to a search listing – within category and key-phrase specific emails. This is a much more cost-effective approach to targeted online ads than Google and Yahoo, and EmailSearchAds™ delivers quality traffic.

XL Education delivers your text-based ads – similar to a search listing – within category and key-phrase specific emails.

Benefits include:

• Keyword, key-phrase and category specific targeting – ads are only displayed to relevant users
• You don't pay unless users take action
• Greater audience focus – maximum of two advertisers featured per email creative.
• Targeting by geographic location as well as keywords and phrases
• Low potential for click fraud

Custom Cost-per-Action (CPA) Campaigns

Top performing advertisers profit from our cost-per-action (CPA) model because you pay only when a lead is generated. We also develop custom creative to maximize revenue and avoid ad saturation. Our creative development and targeting methodology work together to deliver effective messages to qualified, motivated people - key components of our direct response success.

There are no setup fees, and we can usually have your ad “live” within a few days. Our unique approval process ensures accuracy and provides complete visibility into everything we promote on your behalf. We provide ongoing feedback – based on our experience with hundreds of partners – to improve the performance of your campaigns.

Benefits include:

• Marketing campaigns that work within specific metrics to meet your objectives.
• Custom built creative to increase campaign performance while keeping advertisements fresh and relevant
• Campaigns tracked from delivery to conversion
• Ability to target offers across a variety of demographics, including geography, income, and behavioral characteristics
• Increased online reach through our relationships with online publishers